Passion Fruit
Origin: Gia Lai, Viet Nam
Weight: 70 - 110 grams/piece
Packaging: 2 kg/carton, 20 kg/basket
Nutritional Value:
Passion fruit is a rich source of Vitamin C, Vitamin A, fiber, and natural antioxidants that help strengthen immunity, support digestion, and maintain healthy skin. It also contains potassium and essential minerals that support heart health and help balance body energy.
More than just a delicious fruit, passion fruit is an ideal choice for a healthy diet and modern lifestyle.
The Gia Lai Plateau in Lâm Đồng Province sits at 800 to 1,000 metres above sea level - a threshold that fundamentally changes what a passion fruit can become. Below 500 metres, the fruit grows fast and large. Above 800 metres, it grows with intention.
Millions of years of basaltic volcanic activity left the plateau with iron rich red earth, dense in zinc, magnesium, and trace minerals that the passion fruit vine absorbs and converts into its signature floral aroma. No other growing region in Vietnam replicates this geological profile.
Thermal Swing: 12–15°C day-to-night differential concentrates natural sugars and locks in aromatic compounds.
Morning Mist: Natural highland humidity maintains vine moisture reducing irrigation dependency and preventing skin cracking.
Basalt Soil: Volcanic red earth rich in iron and micronutrients - the foundation of Di Linh's distinctive flavour profile.
Sun Exposure: Over 2,200 hours of sunshine annually drives photosynthesis and carbohydrate accumulation in each fruit.
Every batch is refractometer-tested at the vine before harvest. We do not accept fruit below 16° Brix the threshold at which Gia Lai passion fruit achieves natural palatability without added sugar.
01 Uniform Golden Skin: Skin transitions evenly from green to deep yellow with no patching - a sign of consistent ripening throughout the fruit, not just the surface.
02 Naturally Dry Stem: When the fruit has ceased drawing sap from the vine, the stem tip dries lightly. This is the precise moment sugars are fully cured and stable.
03 Dense Interior Sound: A gentle shake reveals no sloshing - the pulp is tight and full. Loose movement indicates premature harvest or post peak dehydration.
Gia Lai passion fruit is not a year-round commodity. Supply windows are defined by the plateau's distinct wet and dry seasons. Understanding this cycle is essential for procurement planning.
Primary Season March - June: Peak harvest period. Fruit achieves maximum Brix, deepest colour, and thickest pulp yield. Ideal window for bulk procurement and long-term contracts. Expect 60% of annual volume within this window.
Secondary Season September - November: Post monsoon harvest. Volume is 35-40% lower than primary season, but reduced rainfall concentrates flavour intensity. Sought after by juice and extract producers for higher Brix averages.
Transition Months July - August: Heavy monsoon season. Fruit quality is inconsistent and not suitable for export-grade supply. We suspend procurement during this window and advise clients to plan inventory accordingly.
Off Season December - February: Vine rest and re-flowering period. No certified-grade supply available. Clients with year-round requirements should consider processed options: IQF pulp, aseptic puree, or concentrate from peak-season production.
Product Story:
There is something unusual about passion fruit. It is one of the few fruits people remember first by its aroma before its taste. The moment a ripe passion fruit is cut open, its fragrance spreads instantly powerful enough to fill an entire kitchen, a bar counter, or even a beverage production line. And that aroma is precisely what makes passion fruit one of the rare fruits capable of awakening emotion from the very first experience. But in the B2B industry, emotion alone is never enough to create a long term order. What businesses truly ask is: Will that aroma remain intact after traveling thousands of kilometers? Will the sweetness and acidity stay consistent across containers? Can the supply remain stable enough to support an entire product line behind it? Because for manufacturers, unstable raw materials affect far more than a single shipment: recipes change, product quality becomes inconsistent, consumers lose trust, and eventually, brands lose their market reputation. That is why AGO does not see passion fruit as simply a fruit. We see it as a “brand ingredient.” A passion fruit tea served in a café in Dubai. A passion fruit yogurt cup on a supermarket shelf in Korea. A tropical blend juice bottle in Europe. Behind all these products, what businesses truly need is not a beautiful fruit but a stable ingredient source reliable enough to build their own brand upon. And that journey begins in Gia Lai. The Gia Lai Highlands in Lam Dong Province rise 800 to 1,000 meters above sea level the altitude that determines the true quality of passion fruit. Below 500 meters, fruits grow quickly but lack flavor depth. Above 800 meters, every fruit develops slowly under the careful balance of nature. Millions of years of volcanic basalt activity have created mineral-rich red soil filled with iron, zinc, magnesium, and trace elements absorbed by the vines and transformed into a unique aromatic identity impossible to replicate elsewhere in Vietnam. Not sharp. Not aggressively sour. But rich, layered, deep aromas with remarkable complexity. It is the kind of fragrance that allows people to recognize highland-grown passion fruit the moment a carton is opened. But for AGO, quality goes beyond sensory experience. After harvest, every batch undergoes Brix testing using professional equipment to ensure sweetness consistency across shipments. In the juice, puree, and concentrate industry, even small fluctuations in Brix levels can disrupt entire production formulas. That is why B2B buyers do not purchase based on emotion. They purchase based on consistency. Seasonality is equally critical. A brand cannot grow if its raw material supply is constantly interrupted. Thanks to Gia Lai’s favorable natural conditions, passion fruit can be harvested almost year-round, allowing businesses to plan long-term production and import schedules with greater confidence. However, the greatest challenge in the fruit industry has never been growing good fruit. It is preserving that quality after many days of transportation. That is why AGO focuses heavily on post-harvest handling: Size and ripeness classification, strict input quality control, temperature controlled storage systems and market specific packaging standards. Because we understand one thing clearly: A container does not only carry fruit. It carries the reputation of the brand behind it. Today, purple passion fruit is no longer just a tropical fruit. It is becoming a “signature flavor” of the global healthy beverage movement thanks to: high vitamin C content, natural antioxidants, strong and distinctive flavor and versatile applications in the F&B industry. And in a market where everyone is selling fruit, AGO chooses to tell the story behind the quality of every passion fruit. Because we believe the factor that keeps B2B customers loyal is never the lowest price. It is consistency reliable enough for them to confidently build their own brand upon.